Updates
What is an EU digital product passport?
A practical explanation of the EU's Digital Product Passport: what it is, what data it requires, who it applies to, and what it means for fashion brands.
What the GS1 Digital Link means for your product passport
Learn what the GS1 Digital Link standard means for your fashion brand's Digital Product Passport. How the URL structure works, why EU ESPR compliance relies on it, and how it connects QR codes to product data.
The best digital product passport tools for fashion
A comparison of the best digital product passport software and platforms for fashion brands. What each tool does best, how they differ on compliance vs. customer engagement, and how to choose the right one.
The digital product passport timeline for fashion
The full EU Digital Product Passport timeline for fashion: from the ESPR entering into force in 2024 to the expected textile delegated act in 2027 and mandatory compliance by mid-2028.
What data does the digital product passport require?
What data will the EU Digital Product Passport require for fashion and textiles? A breakdown of expected ESPR fields covering materials, traceability, environmental impact, and end-of-life handling.
The last step in your customer journey
Why Digital Product Passports should be treated as post-purchase engagement infrastructure, not just compliance. How fashion brands can use DPPs to drive care, repair, resale, and customer loyalty.